Saturday, December 6, 2014

spellcheck: Richards, Richards', or Richard's?

The name of the fabled Atlanta rock club which opened its doors at 931 Monroe Drive NE on February 1, 1973, has endured decades of spelling variations. Information searches are often confounded by the varied data entries of Richards, Richards', or Richard's. In May 1974, a Billboard article indicated the plural possessive as its correct spelling. My personal experience, in context of creation of promo material during the time, was a first-hand explanation by the club's PR rep that the name was simply the non-possessive plural, "Richards," reflecting the shared name of the two owners, both Richards: Rich Floyd and Richard Bryan.
Rich Floyd (L) and Richard Bryan in front of the club's entrance
One could argue that the logo of the club indicates either Richards' or Richards, depending on the implication or not of an apostrophe. I will continue to use the basic plural, as instructed back in the day.


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